BIT is the leading B2B and B2C marketplace for the tourism industry. Three days dedicated to trade operators for BUSINESS, NETWORKING and TRAINING. One day (Sunday 9 February) is also open to travellers visiting the event to discover new experiences and find inspiration for their next trips. The themed areas, LEISURE, BETECH and MICE, bring together the entire travel industry.
BIT will be held in the Fiera Milano Rho exhibition centre. One of the most modern and avant-garde fairgrounds in Europe, theatre of the main events at national and international level.